Introduction

Congratulations, you have done the hard part. You have followed your passion and built your internet start-up full of creativity and excitement. But what is your end game? How do you find a buyer? How do you know what attracts your buyer to you? How much is your company really worth? How do you negotiate for the best price? How to do you make sure that the deal goes through? What should you expect in the due diligence process? How do you make sure you and your employees are well taken care of?

In “From Clicks to Cash, Valuing Your Start-up”, Andrew Stotz will walk you through the theoretical underpinnings of what your company is worth. Then he will move through case studies and his own practical experience to help you understand the value of your business.

Andrew will walk you through the various stages of funding, from what to expect from angels investors to how to handle a stock market listing. In this seminar he will teach you about valuation based on discounted cash flow, relative valuation methods, venture capital methods, and all the other major methods of internet start up valuation. He will discuss the value of tangible and intangible assets. In addition, he will walk you through general due diligence steps so you know what to expect. He will teach this through use of case studies.

Andrew Stotz has been valuing companies in his whole career. He has been a leading stock market analysts and has also been involved in various Start-ups. One of Andrew’s deals was a software company which he helped the founder sell to Microsoft. Here’s what that owner had to say,

“I have used Andrew professionally as a financial advisor to a company where I was the CEO. Andrew helped me optimize the exit value of my company by my estimate of at least 25% more than I could have achieved on my own, and he did this over a 2 month time frame working part time!”

What You Can Learn
 - How to build a compelling forecast of future profits
 - Typical mistakes sellers make and how not to make them
 - The basic drivers of value in any business
 - The traditional valuation methods and their theoretical underpinnings
 - The various ways that start-ups are being valued and identify which method is right for you
 - The number one words to use in any negotiation
 - Understand what to expect in the due diligence process and how not to lose the deal at this stage

Who should attend?
 - Start-up entrepreneurs
 - CEOs, CXOs, CFOs, MDs and Senior Management
    
Materials
 - You will be provided with notes and materials used in the class
 - After completion you will get a 30 minute Skype call follow up 90 days after the seminar to help you get specific questions answered.